Digital Transformation in the Hospitality Industry for Enhanced user experience
To keep pace with the changing needs of the customer, dealing with high seasonality, streamlining operations and leveraging new channels of sales is the need of the hour. With constant pressure to reduce expenses, improve efficiency and add new capabilities, competitors of this sector are inclined towards market research, innovative and agile systems to find newer ways of sustaining competitive advantage.
POS systems have been around for a long time - however by integrating these systems with location services (such as beacons), reservation and booking engines, and property management systems, we scaled the POS to become incredibly powerful and to provide a customized experience to the end user.
Internet of Things
IoT enables, connected sensors, devices, and machines to create a new form of dialogue with the real world, enabling brands to create an exceptional and distinguished customer experience with rooms that have smart home technology and predictive maintenance.
Implementing ML to operations, distribution, personalization analyses volumes of unstructured data connected to businesses. ML offers robust data warehousing service that integrates multiple sources of data in the cloud and empower highly customized and on-demand analytics. Additionally, ML can also be used to understand the preferences of the customer, which is a game changer in terms of the competitive advantage.