is a premier Usability Testing Platform with a worldwide participant panel that allows customers to get instant insights from their target personas. It uses advanced testing features such as branching logic, automated transcriptions, prototype testing, etc.,
WHAT WE DID
Being an advanced user testing platform, Userlytics needed to capture the qualitative and quantitative user experience data of participants by recording the screen, audio, webcam in a “Picture-in-Picture” format with metrics such as time on task, ease of use, success or failure, and more.
Userlytics engaged doodleblue to build a product that allowed synchronized views, include in-video annotation of hyperlinked comments for easy sharing, to run tests on multiple usability studies.
Google Chrome (New Window)
Chrome is an extremely fast web browser, it loads and displays pages very quickly. But it uses a lot of memory (RAM) when running it. Also, the need to constantly switch between tabs, reduced the user efficiency and experience.
Electron (Web App)
This desktop application is easy to access and convenient to use but the size of these Electron web apps are humongous.
Google Chrome Extension (like Hangouts)
To customize the browsing experience, extensions are small software programs that enable users to tailor Chrome functionality.
After analyzing the pros and cons of each integration, we recommended Userlytics to go ahead with Chrome extension integration. Userlytics extension was added to chrome, where the user can click on the extension to view the questions/tasks. Chrome extension was chosen as it helped in
We enabled screen recording of users - where they clicked, how they navigated, etc, which was uploaded to the server. This was a key area to collect insights on the way the user interacts with a prototype or a product.
Each task was displayed with a set of instructions on the users’ screen that guided the user on what had to be tested. This was done to collect feedback on their user experience of the prototype. As the video is recorded continuously , from the time the user starts testing until he finishes, the video had to be split in order to take only those clippings that are useful to the customer. This was done via a chrome extension. On entering the website URL, chrome extension was activated and users had to log in to Userlytics. We seamlessly uploaded these videos to their server, to efficiently sync both the recording of the user and the user's screen.
GLANCE AT THE RESULT
We had to go live at the soonest. Speed and time was never a challenge for doodleblue. They delivered the project exceptionally well.
- Alejandro Rivas Micoud
tester participation increased
users participation increased
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